Pizza is often a family business, but Slice founder Ilir Sela takes it to the next level. After growing up in his family’s pizzerias, he invited a new kind of recipe — something much more tech — to help his family’s shops compete with the big chains.
Slice is an all-in-one system that empowers pizzerias to stay independent but still benefit from the major technological and marketing advantages that come standard for the big chains. Every element of Slice — from powering orders to sending automated marketing to an easy-to-use POS system — works together to help pizzerias grow the value of every single customer.
A lot of this comes back to customer data. Most corporate pizza isn’t anywhere as good as independent pizzerias, but the major chains use customer data to bring customers back anyway. Slice gives that same power to indie shops. If you combine the power of customer data with delicious pizza, the results are dramatic. For a shop that gets about 2,000 orders per month, switching to Slice-powered ordering can bring in $6,921 more per month.
A key part of the Slice system is turning phone and walk-in orders into high-value digital orders. Why? Digital customers tend to order more. The average ticket size for walk-in order is $17, but the average ticket size for Slice-powered website order is $42. Digital orders also capture customer data that can be used for marketing. \
Third-party delivery apps understand this, which is why they keep that customer data and use it for their own benefit. This means that customer data from one pizzeria is used to market that shop’s customers directly to another restaurant, even another nearby pizzeria. Slice knows how important regular customers are to independent shops, which is why every Slice-powered order collects customer data in order to nudge that same customer directly back to the same pizzeria — not to the competition. This, along with a built-in loyalty program and other automated tools, results in Slice-powered shops getting 50% more reorders.
If you’re looking to grow your independent pizzeria and start making more from your customers, visit slicelife.com/smartpizza to learn more and schedule a quick demo. The whole team is all about independent pizzerias and is fully dedicated to helping local shops thrive.