Kyle Inserra of Polpettina New York Today’s episode of the Smart Pizza Marketing podcast, I’m joined by Kyle Inserra from Polpetinna Pizza in New York. Kyle recently joined me on a live show where we talked all about how he got started in the pizza industry and how he’s using social media to grow his … Read more
Digital Marketing Questions For Pizzerias On this edition of the Smart Pizza Marketing podcast, I answer questions that I received on our latest webinar, hosted with PMQ Magazine, all about how to get started using social media to grow your pizzeria. We dig into the use of Facebook ads and the reason why it’s … Read more
Facebook Ads Questions Live I receive a lot of questions about marketing and digital advertising for pizzerias. My answer is always the same…Facebook ads. The reason why I heavily focus on Facebook ads is because it continues to be the platform where people’s attention is right now and where I believe you need to focus … Read more
The Restaurant Expert David Scott Peters David Scott Peters, known as the restaurant expert, helps restaurant owners get a grip on food costs and labor costs. On today’s episode, we go over exactly what percentage you should be working towards for your prime costs (food and labor). David also gives some tips and strategies to lower … Read more
3 Reasons To Choose Digital Marketing Let me start off first by saying I do not hate direct mail. That being said, I do not think it’s the best investment if you have a limited budget and want to get the best bang for your buck. Here are my three reasons why you should consider … Read more